How To Choose Domain Names For SEO

With all other things being equal, having search keywords in the domain name would be an advantage regarding search engine optimization (SEO).Exact match of keyword is best

As an example, if a person was searching using the words “ill tickets”, then a page on the site would have a greater chance of coming up higher in the search results, provided that everything else is equal. Keywords in domain help CTR on SERP’s

The SEO agency Market Pro Media told us that keywords in the domain name and URL show up in bold in search results thus improving its visibility. Search engines will not bring up your page just because your domain name contains the search keywords. Obviously, there are many other factors that search engines take into account besides the domain name.

The search engine also considers the text content of the page, the relevancy of the content, amount and quality of incoming links, and so on. There may be as many as 300 other factors that the search engine algorithm takes into consideration. However, all other things being equal, the domain name does have an effect. And the domain name is one of the many factors that a search engine algorithm considers. Avoid too many hyphens in URL

You need not use hyphens between the words in your domain name. The search engine is smart enough to parse the words from that domain name even if all the words in that domain name are run together as one word. Many people prefer domain names to be without hyphens simply because they are easier to write and say to people.

For a domain name such as, search engines can see the words in the domain name if those search words were of any variations such as “videos”, “fun videos”, “educational videos”, “fun, educational videos”, “fun and educational”, “fun and educational videos”, etc.

Other factors that search engine may take into account is the age and the length of the domain name. Age of the Domain

he older the age of the domain name, the more favorable it would be in the eyes of a search engine. If your domain name has been around for a longer time, then the statistics that the search engines have collected on the site are deemed more reliable and may be given greater weight. Also, spammy sites tend to be around for a shorter amount of time. Length of the domain name

Excessively long domain names are statistically correlated with lower search engine ranking. Whether this is a causal relationship or simply a statistical correlation is not clear. To give search engines that benefit of the doubt, one can assume that domain name length is not a factor used in the search algorithm. It may simply be a statically correlation that spammy sites tend to use longer domain names and that search engines
Have traditionally ranked these sites lower due to their lower number of backlinks or other factors. But to be safe, if you have the choice, going with a shorter domain name is preferable. It has the further advantage of being easier to say, to write, and to remember.

Understandably, short .com domain names with good keywords in it are getting more and more difficult to come by. This is because many people have understood the value of these domains names and have already reserved and registered them already (even though they may not be currently using them). To some extent, search engines realized this. And some SEO experts believe that keywords in a domain name – although it will continue to be a relevant factor – may not be weighted as importantly by search engines in the future. But of course, this is still speculation. Whenever possible, we would continue to recommend obtaining domain names with good keywords in it.

How To Analyze Competitors Website

When performing search engine optimization (SEO) to improve your site’s ranking, it is important to identify the competitors of your site. These competitors are the ones who are coming up higher than you in the search results.

To find who your competitors are, type in Google some keywords that are related to your site. See which sites come out on top in the search results page. These are your competitor sites that we want to analyze to see why they are come up so high.

You need to analyze them one at a time. This gives you insights on the site metrics that tend to provide good rankings. With this insight, you can try to improve those metrics of your site and perhaps beat your competitors. Using SEOQuake to Start

A tool to get you started to Analyze a Competitors Website is It is a plug-in toolbar for Firefox that you can download and install on your Firefox browser. It is also available for the Google Chrome, Safari, and Opera browsers.

When installed, the toolbar will give you important SEO metrics on the site that you are currently looking at.

So to analyze a particular competitor’s website, just point your Firefox browser to your competitor’s site and make sure that that SEOQuake toolbar is enabled. There is an icon on the lower right of your browser status bar that can turn SEOQuake on and off.

With SEOQuake, you will now be able to see metrics such as Google Page Rank, number of site pages in Google Index, Alexa traffic rank, domain age, the number of delicious links, SemRush Rank, and more.

If you are new to SEO analysis, then this is a good learning tool to start off with. If you are not familiar with the metrics mention, you can click on the metrics links in the toolbar and it will provide you with more information. There is also an info link which will give you a full page of metrics in greater detail.

Many people are familiar with Google’s Page Rank metric from 0 to 10 (with ten being the best). That is a nice simple ballpark number to get a general idea as to the rank of a competitor’s site. However, it can happen that a site with a lower page rank can do better in certain keywords than another site with a higher page rank. Using Alexa for Competitor Analysis

What is more important than Page Rank is traffic? Although in general a higher page rank does mean greater traffic, there are always many exceptions. Since you are not able to view the server logs and install client-side site monitoring software on your competitor’s site, the easiest way to get a sense of your competitor’s traffic is to use Alexa will give you the Alexa traffic rank. In this case, the lower the rank number, the better.

Alexa will also tell you the number of sites linking to your competitor’s site. This is known as backlinks or referring links. Similarly, you can see the number of your competitor’s backlinks in the SEOQuake info page of your competitor. Alternatively, you can simply type into Google…

By knowing where your competitor is getting their backlinks, you can try to get some backlinks from those same places. Using SEMRush to Analyze Competitor’s Keywords.

Besides SEOQuake and Alexa, another great tool to analyze competitors Site is (where SEM stands for search engine marketing).

SEMRush will give you the SEMRush rank which based on the traffic coming in through Google search results. Furthermore, it will tell you the “organic keywords” of your competitor’s site. This tells you what keywords are driving visitors to your competitor’s site. So perhaps you may want to include some of those keywords on your site. Other Metrics

Other metrics that might be noteworthy to know about your competitor is the domain age. Google tends to give greater weight to sites with an older domain age. Could this be the reason why your competitor is doing better?

Perhaps you’re curious as to who is the owner of the competing site. Just click on the “whois” link in SEOQuake or use These may give you some domain name registration history as well as who their web hosts might be and where they are located in the world. Note that some domain name registrations are kept private. So this type of information is not always available.

An Amazing SEO Keyword Research Tactic you don’t know

SEO keyword research is always the first and most important step to creating a blog or even write an article.

Most of us will feel frustrated when ending up with failing to find low competition, let alone untapped keywords.

If you are an easily frustrated person, then stop using the Google Keyword Planner!

Here is why!

The Keyword Planner gives you VERY close variations of the keywords of your starting keywords, but we need closely related keywords, but not straight-up variations.

Sure, We need Keyword Planner for monthly search volume and CPC information…but it’s not good at generating new keyword ideas.Let me give an example to get you know better what I am talking about!

Let say you enter a seed keyword like “weight loss” into keyword planner; it will pop up keywords like:

Weight loss tips
Quick weight loss
Fast weight loss
Weight loss pills

So you see the result? Is that what you want? Maybe, but millions of others also get down to these keywords just like you! Here is the deal: I’ll show you an amazing SEO Keyword Research Tactic that can help find untapped keywords in one minute or two!

You may ask, how? I am glad you ask! The secret weapon is Reddit.
There are daily millions of people discussion on almost every topic you can come up with. As you are reading the discussions, you’ll get fresh awesome keywords that you’ll never find in Keyword Planner. Reddit is such a keyword research goldmine!

Let me explain how to use this powerful tool. Let say you are running a site selling headphones.

First, head over to Reddit Search and search for “headphones”:

If there’s a subreddit in that space, check that subreddit.

If not, just look down to the search results retrieved for that keyword. You should keep your eyes out for threads where people usually to ask a lot of questions.

This one looks promising:

Next, read through the thread for potential keywords. Terms that show up, again and again, are perfect.

For example, this model of headphones were mentioned quite a few times in a headphone Q&A thread:

Copy the keyword “Beyerdynamic DT-770″ and plug it into Keyword Planner. (Yes. We still need keyword for search volume and CPC information). It gets 2,400 monthly searches, not bad. Conclusion:

If you are still playing around with the Google Keyword Planner all day, you’d never find that keyword. But you can find it with minutes on Reddit.

Follow this method and invest an hour digging keywords on Reddit and you’ll probably get enough keywords to play with though the year end or even longer. Thanks, Brian Dean from backlinko for this creative method